Released in 2010, Instagram has become one of the most used social media platforms at the present time. Created once as a photos sharing platform only, now Instagram has become a complete social media platform today which provides you all the features from photos and videos sharing to chatting. From 2010 to 2019, there has been a lot of changes happened in the Instagram, such as changes in its features, changes in the way it runs, changes in the statics, even the owners of Instagram has changed. Although most of the users are not aware of these facts, because they are only using Instagram for time pass, they never tried to go deep into it, and because of this, they are deprived of knowing many such facts which they should know. So here I’m sharing some such statics and amazing facts about Instagram that you should know…
Statics And Amazing Facts About Instagram
By getting information from so many different and trustable sources, I have brought about 40 cool stats and amazing facts about Instagram for you here, which I am sharing here under 4 different categories.
Instagram Facts About User Statics
Monthly Active Users On Instagram
- As per the last published report, Instagram has more than 1 billion monthly active users.
Daily Active Users On Instagram
- Out of those 1 billion monthly active users, 500 million users actively use Instagram every day, which makes it the second most engaging social media platform.
Top 5 Instagram Using Countries
- United States – 110 millions
- Brazil – 66 millions
- India – 64 millions
- Indonesia – 56 millions
- Russia – 35 millions
Highest Followed Instagram Account
- The most followed account on Instagram is none other but the official account of Instagram itself. Which is followed by 297 million instagram users.
Highest Followed Instagram Account Individual
- With 164 million followers, the Instagram account of Cristiano Ronaldo is the highest followed individual account on Instagram at present.
Female Users On Instagram
- Out of the total Instagram accounts, 68% of accounts are of female users.
Internet Users On Instagram
- Out of the total Internet users, 32% of Internet users are the users of Instagram.
Male And Female Internet Users On Instagram
- 26% of male internet users available on Instagram and 38% of female internet users available on Instagram.
Top 5 Highest Followed Instagram Accounts
- Instagram – 297 million
- Cristiano Ronaldo – 164 million
- Ariana Grande – 153 million
- Selena Gomez – 149 million
- Dwayne Johnson (The Rock) – 140 million
Users Under 35 Years
- 71% of Instagram users from all over the world are under the age of 35 years.
Facts About Instagram Usage
Likes Per Day
- I mentioned above that total 500 million users actively use Instagram every day and those 500 million users like 4.2 billion posts per day.
Photos & Videos Published Every Day
- Over 100 million photos and videos published every Day on Instagram.
Photos Uploaded So Far
- On Instagram, more than 50 billion photos have been published till present.
Usage Per Day
- Users, who are 25 years of old or above, use the Instagram for an average 24 minutes a day, and users who are below 25 years of age, use Instagram average 32-minutes per day.
Fake Accounts On Instagram
- As per a report, there are total 8% fake accounts are running. on Instagram.
Inactive Accounts On Instagram
- As per the same report, there are approximately 30% inactive accounts are available on Instagram.
Most Liked And Popular Photo On Instagram
- Currently, the most liked and popular photo on Instagram is a photo of an egg, which has more than 53 million likes.
Videos In First 24 Hours
- 2013, when the first time Instagram released the videos sharing feature, 5 million videos were uploaded in the first 24 hours.
Business And Financial Facts About Instagram
Business Profiles On Instagram
- Currently, there are total 25 million business profiles are available on Instagram.
Users Visiting On Business Profiles
- On those 25 million business account, over 200 million users visiting at least one business account profile every day.
Advertisers On Instagram
- To promoting their product or company, monthly there are total 2 million advertisers advertising on Instagram.
Following Business And Brands Profile
- 80% of Instagram users follow at least one business or brand profiles
Showing Interest On Advertisement Or Brand Post
- After looking any brand advertisement or brand post, 75% of users shows their interest, they take actions such as visiting that brand’s websites, checking more products of those brands or etc.
Engagement Or Interaction Rate
- The amount of business profiles and advertisers on Instagram is constantly increasing, and that is because of the interaction rate of Instagram, which is 2.2%. And that is quite good compared to other big social media platforms such as Facebook(0.22).
Users Discover Products on Instagram
- 60% of total Instagram users discover new products on Instagram Via advertisements.
U.S. business On Instagram
- Approximately 71% of United States businesses are available on Instagram.
Other Important Facts About Instagram
- On April 9, 2012, Facebook bought Instagram for $1 billion.
- Six in every ten adults internet users are on Instagram.
- 72% of teens have their Instagram accounts.
- Pizza is the most favorite and popular Instagrammed food globally, followed by Sushi and chicken.
- This is amazing but 50% of all the Instagram captions and comments contain emojis.
- Influencers on Instagram are charging up to $100,000 for a sponsored post.
- Instagood, #Follow, #Me, #Love, and #Cute, are the most used and popular Hashtags on Instagram.
- Users spend an average of 53 minutes per day on the Android Instagram application
- Posts published With Location receives 79% More Engagement than other posts.
- Photos published With Faces Gets 38% More Likes than the normal photos.
- Any post can get Average 12.6% more engagement if that post is published with at least one hashtag.
- Instagram’s headquarters is located in Menlo Park, CA
- 70% of the most used hashtags are branded.
- The average engagement for every post has been increased by 416% as compared to two years ago.
So these are some of the cool and amazing facts about Instagram. These stats are temporary, these will change with the time. Hopefully, now you have a good knowledge of Instagram but still, if you want to ask anything regarding these amazing facts about Instagram so you can ask us in the comments section.